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What’s up with the advertisements within the dialogue? A week or two ago it was Ciara with the Nature Valley Nut Clusters at the pub and today it is Sami and EJ with Chex Mix. Had to LOL at the mention of the product then the tight camera shot on the package.
putting in products in the background – Pepsi, etc. It used to be they’d use the box or can and with the name coverd up or the name changed a bit…guess to have subliminal advertising.
I’d rather the advertisers be blatent about it and put products all over the place in the shows – and then give me the entire 30 minutes of the show I want to watch, instead of the 20 or 22 minutes sans commercial breaks.
I am really very surprised that the advertising community allows DVR’s – as we all FF through the commericals with them. Perhaps that’s why NBC is allowing product placement in Day’s?
Well, I don’t mind if they have a Chex Mix bag at the picnic – we can see it. Do we need dialogue and a close up of the bag about it? I can’t stand that.
I’m sure that "Days or NBC" is being paid for this advertising. I totally agree with you 53tdog. I’d rather have product placement than commercials too!
it bears repeating. I don’t object to product placement as that just concerns being able to see the actual product in the setting. BUT, what Days is doing is NOT product placement, it is a down-right, blatant, out-and-out, commercial. Isn’t it bad enough we are subjected to 20 minutes of commercials as it is and now they are going to start throwing them at us INSIDE the program also? Bah!
On another note…Allison Sweeney is certainly showing up in a lot of allergy commercials. Either that girl is very energetic or in need of more income.
I mean, what did the whole entire dialogue take in time … 15-20 seconds … it’s not like it was a 30-60 second commercial. I could care less if E.J. ate a whole bag of Chex Mix, dipped some in Utz Sour Cream and Onion Dip, sipping on his Diet Coke, while Sami sopped up the Kraft Oil and Vinegar Marinade from his shirt with Bounty Towels using a Tide Eraser stick to get out the stain, as long as it didn’t interrupt my show with 8 or more 15-20 second commercials, which I walk away from anyway, or channel surf just to get them off my screen. I’m just saying, the whole thing didn’t even take 15 seconds and my show was not interrupted.
I don’t mind a product placement along with a mention of it, "You’ve never had chex mix!?!" That seems like a normal thing people might say. But I thought that whole scene at the picnic was too much. That close up of the bag was ridiculous and Sami going on about how it’s a million different flavors in your mouth as opposed to just saying "here, try it." And then they went on to fight over the bag…. It’s shoving it down our throats just as much as any commercial would and IMO, it DOES interrupt the main story.
One thing I think we’re overlooking. The writers/producers or directors may have no say in how the product is shown. The sponsor could have certain requirements and if they’re paying enough then TPTB will go along with it.
I have a review blog and some of the companies sponsor giveaways. One had a requirement for the review that I place an ad of a certain size in a certain spot. She also wanted so many links using certain words to very specific pages on the website included in the review. Since it was a $200 Warhol style 4 panel print of my granddaughter I went along with it. Other ones want certain requirements for entry to the giveaway such as the entrant has to Tweet the giveaway using a certain link back to their website or sign up for a newsletter. Then there are the ones that don’t care what you write or the entry requirements as long as it’s positive and if it’s not then let them know before I post. I’ve actually only had one item I absolutely hated and told them there was no way I could write a positive review and be honest and I refuse to lie. They told me to forget about it then.
I agree – what you describe is ideal for product advertising inside the show. I’ve caught a few others doing this, esp. with cars. But to be so blatantly obvious is a turn-off and makes me more likely to associate my negative feelings with the product. I can’t buy Chex Mix now without thinking about how disgusted I was over this issue and then I’m not going to buy it, either out of spite or "take that" or to support a product that didn’t shove themselves down my throat during a story.
ChexMix – I’ll end up choking on it. If they’d just put the product on the shelf, or have one actor hand it to the other so the label is visible, or make a small comment like you said – then OK fine…but the "mini-commerical" forcement between EJ and Sami was enough to make me FF through it instead of listening to the drival next time they do it.
Given that EJ is a stick in the mud that lives in a mansion with a cook and other servants, it doesn’t surprise me he never ate Chex Mix!! I thought the dialogue was genuine and if this is what it takes to keep Days on the air, I am all for it.
I still remember when Bo gave Hope a Christmas present and they did a close up on the JC Penney box. After all, real life has lots of product in it. THey could have had Johnny say–"Hey where’s the chex mix, its the only thing I like to eat!!!" Like if or not, brand names are everywhere, if it pays the bills, I am for it.
The "product placement" has been making me laugh for all the wrong reasons. It’s awkward and forced. The worst was Midol! Good Lord, it was ridiculous! The latest bit with the Chex Mix was yet another example of how lame it is. How long will two people really talk about Chex Mix?
Sami: "Want some?", EJ: "R’they good?" Sami: "try ’em" EJ: "yummmmmy" end of discussion…I always watch Everybody Loves Raymond (know the episodes by heart) but they always had Lucky Charms, and other food products, etc., sitting up on top of their fridge…since I’ve been watching that show – I notice a lot more product placement as the years progress. It could be worse, I lived in Europe for seven years – 15 minutes of commericals there – all at once! You had plenty of time to go to the bathroom or make a sandwhich!
I still remember last season on Eureka. Degree was one of their major sponsors. The story for several weeks was they were working on a top secret project and there were Degree cartons all over the place and workmen walking around with Degree logos on their shirts.. I don’t remember them once mentioning the product. The last season it was in the show someone had crated a second sun and 2 characters had to get into a certain area to be able to stop it from destroying the town. The temps were several thousand degrees at the heart of where they had to be but there was this great new product they were working on that might help them. You got it They had a bottle of a new Degree anitpersperant and it worked. Again, no mention of or discussion of the product. They also had commercials during the for Degree featuring the new antipersperant. It was funny and it worked.
On the same network was Psych. Duncan Donuts was a sponsor and they had a Duncan Donuts truck and they were all sitting around eating Duncan Donuts but I don’t remember them mentioning them or having a discussion about them.
Why can’t Days just do something like that.
Whey Aly was eating the granola someone could have offered her some chips or something and Sami pull those out of her purse and say, this is her favorite snack food and just have the name on the package showing but not have a conversation about it.
Warehouse 13 this week was sponsored by Twizzlers and they had product placement but it was much more subtle. They go into the cafe and are offered pie. Myka pulls out her candy and says, "Thanks, but I’m more of a Twizzler’s gal."
Then she was eating it again at the end of the episode, though she didn’t comment about it.
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